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Guideline's Path to Product-Market Fit — The Early Decisions That Powered Its Acquisition by Gusto
Ten years after shaking up the retirement fund industry for SMBs, Guideline has been acquired by Gusto. Here, co-founder Kevin Busque shares the early-stage decisions and pivots that put the startup on the path to success.
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To Learn a New Market, Start by Building Your Product — Tactics From a Twitter PM Turned Healthcare Founder
Color co-founder and CEO Othman Laraki built a billion-dollar company in an industry he had zero professional experience in. Here, he shares four product-building tactics that helped him learn the healthcare industry.
Paths to Product-Market Fit
First Round Partner Todd Jackson interviews startup founders about the most pivotal moments on their path to product-market fit.
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