All of our Product articles

Starting Up

Finding Language-Market Fit: How to Make Customers Feel Like You’ve Read Their Minds

After more than a decade of running B2B growth teams at PayPal and investing at 500 Startups, Matt Lerner now spends his days helping early-stage startups with growth. He's seen firsthand how changes in a handful of words can yield jaw-dropping differences in conversion.

Creating physical products and getting feedback from toddlers — KiwiCo’s Sandra Oh Lin

Today’s episode is with Sandr Oh Lin, founder and CEO of KiwiCo, which creates hands-on learning kits for children. Sandra started KiwiCo over ten years ago, after a career with executive positions at PayPal and eBay.

Starting Up

Advice for the Pre-Product-Market Fit Days — This Founder’s Playbook for Pivoting with Purpose

CEO Tara Viswanathan shares her biggest lessons from the early years of building Rupa Health — including how to pivot your way into the right product and build the winning team.

How to pivot your way to product/market fit & other 0-1 lessons — Rupa Health CEO Tara Viswanathan

Today’s episode is with Tara Viswanathan, co-founder and CEO of Rupa Health. Tara started Rupa Health in early 2018, but the product vision today looks very different from what she first built.

Engineering

“Get Off the Floor” and Other Career Advice from Microsoft, Looker, Reddit & Twitter

Nick Caldwell's resume includes an enviable list of companies — Microsoft, Reddit, Looker and Twitter. He shares his biggest lessons from each for a crash course in finding success across different company cultures, scales & functions.

Product

8 Product Hurdles Every Founder Must Clear — This PM-Turned-Founder Shares His Playbooks

Repeat PM turned first-time founder Ryan Glasgow addresses the tough product questions every founder faces, from segmenting the market and iterating on early MVPs, to finding product/market fit and spinning up a second product.

Starting Up

The Startup Happiness Formula — This 3X Founder Shares His Approach to Figuring Out What to Build Next

Repeat founder Waseem Daher, co-founder and CEO of Pilot, has founded three startups with the same group of co-founders. He pays particular attention to Pilot’s first year — including validating the idea, choosing an ICP, and outlining the product roadmap for a company that can go the distance.

How to find product/market fit before you start building — UserLeap’s Ryan Glasgow

Today’s episode is with Ryan Glasgow, the founder and CEO of UserLeap, a product research platform that helps PMs, user researchers, and growth marketers launch microsurveys to uncover customer insights faster.

People leaders aren’t the CEO of culture, they’re product managers — Credit Karma’s Colleen McCreary

Today’s episode is with Colleen McCreary, the Chief People Officer at Credit Karma.  With more than 20 years of experience in HR, operations, recruiting and M&A, Colleen has headed up the people function at companies such as Vevo, The Climate Corporation, and Zynga.

Product Pitfalls From 0 Customers to the Messy Middle and IPO — Eric Berg on Okta, Intel & Fauna

Today’s episode is with Eric Berg, CEO of Fauna, which is an adaptive operational database platform. In joining Fauna as its CEO in the summer of 2020, he brought a wealth of experience as a product leader.

Sales

Between Sales and Product: Building Out Self-Serve and Customer Experience at Notion & Dropbox

Kate Taylor spent 8 years at Dropbox leading their SMB revenue and scaled sales operation) and is now the Head of Customer Experience at Notion.

A deep-dive into product-led growth & self-serve strategies — Notion’s & Dropbox’s Kate Taylor

Today’s episode is with Kate Taylor, who recently joined Notion as their Head of Customer Experience. In today’s conversation, Kate shares a wealth of advice for building out product-led growth and self-serve motions.