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How to Save Your Company From A Communications Crisis

How to Save Your Company From A Communications Crisis

Company crises — like wildfires — are complex developments that can progress in unexpected ways. Simple's Head of Communications Krista Berlincourt outlines the principles and practices that can help triage and tackle any incident.
Facebook's VP of Tech Communications on Building a Bulletproof Comms Strategy

Facebook's VP of Tech Communications on Building a Bulletproof Comms Strategy

Strike a holistic balance between internal and external communications with this advice from Facebook veep (and OutCast co-founder) Caryn Marooney.
Three Moves Every Startup Founder Must Make to Build a Brand That Matters

Three Moves Every Startup Founder Must Make to Build a Brand That Matters

Google and Square's former marketing maven Arielle Jackson shares a set of vital branding exercises.
The Simple Rules That Could Transform How You Launch Your Product

The Simple Rules That Could Transform How You Launch Your Product

LaunchKit co-founder and CEO Brenden Mulligan, one of Product Hunt's most prolific users, shares his tips for a successful product launch.
Here's What I Learned from Working with 50+ PR Firms

Here's What I Learned from Working with 50+ PR Firms

Marked Point Founder Jenn Hirsch works with a lot of PR firms. She's seen the good, the bad and the ugly. Here's how you can spot them too.
Why Most Startups Don't 'Get' Press

Why Most Startups Don't 'Get' Press

PR guru Brooke Hammerling gives step-by-step advice for startups looking to get good press coverage without an agency.
The Best PR Advice You’ve Never Heard - from Facebook’s Head of Tech Communications

The Best PR Advice You’ve Never Heard - from Facebook’s Head of Tech Communications

Caryn Marooney, Head of Technology Communications for Facebook, shares the PR secrets that help companies get great press.
The Case for Why Marketing Should Have Its Own Engineers

The Case for Why Marketing Should Have Its Own Engineers

Robbie Mitchell runs marketing at Knewton like an independent agency within the company and it's working like a charm.
Square Started Small and Won Big with This PR Strategy

Square Started Small and Won Big with This PR Strategy

Square is used by entrepreneurs everywhere. But how can one company reach such a wide audience? Their PR expert Khobi Brooklyn tells all.