The ultimate guide to customer discovery without a UX research team — from exploring ideas, to prototyping and troubleshooting thorny product problems.
A detailed guide from a design operations pro for how DesignOps can bring the joy back into design for startups.
We summarized the most tactical, honest pieces of advice from a group of design experts on what it really takes to be a startup's first design hire.
Sally Carson joined Duo as its first product design leader, just as the security startup was ratcheting into hypergrowth. Carson shares her roadmap for scaling the product design function, from advocating for design in an engineering-centric org, to setting up her team for success during rapid growth.
Angel Steger serves as our guide on a trek to better understand the still developing speciality of growth design. She shares lessons learned from her roles leading the function at Dropbox and Pinterest, and outlines tactics for early-stage startups looking to source, interview and onboard growth designers of their own.
A well-thought-out design team often accompanies enduring product design. Here are six pieces of advice to help you build and lead a design team from the sole designer to a larger design organization.
Airbnb VP of Design Alex Schleifer shares how design can become a more intentional, integrated discipline — and why it must be in order to better build products.
Redesigns are difficult and inevitable. Product manager Sam Goertler shares how Asana successfully executed its redesign with a unique, iterative approach.
Dom Goodrum, Design Director at Percolate, talks about making long-term bets to build a strong design team and strategy.
Oscar's Head of Product outlines the four design strategies that will help them disrupt the entrenched health insurance industry.
Julie Zhuo, Director of Product Design, shares Facebook's in-depth process for hiring talented designers step by step.
Phil King rose through the ranks to lead design at Flickr. His mission: To help more designers become leaders and advocate for their craft.
Ron Johnson is known as the creator of the Apple Store. Now he's sharing advice for startups that want to pursue and win at retail.
If you take what you're doing too seriously, you're likely to squeeze the life out of it. Here's a guide to letting your projects stay stupid and fun.
Betable's Chief Experience Officer Jeffrey Kalmikoff on how to make it if you're the first or only designer at a startup.
