All of our Customer success articles
21 Ways To Shore Up Your Customer Success Org
When operating in a downturn, founders have to make the most out of what they have in order to grow, including their existing customer relationships. This often means shining a spotlight on customer success orgs. To help, we spoke to over a dozen customer success experts for their best advice, pract
Mastering the Art of the Outcome: How Guru Turned Customer Success Into a Company Cornerstone
At Guru, customer success is at the center of every aspect of company-building, from product design to sales strategy. Co-founder and CEO Rick Nucci shows how a relentless dedication to outcomes gives startups a competitive edge.
The Inside Story of How This Startup Turned a 216-Word Pitch Email into a $2.6 Billion Acquisition
Looker went from a single customer to more than 1700, from a small, scrappy team in Santa Cruz to a 700-person company spanning eight offices around the globe. Now on the heels of its acquisition by Google, co-founders Lloyd Tabb and Ben Porterfield, CEO Frank Bien, and first investor Bill Trenchard
How Backcountry’s Support Reps Go the Extra Mile — And Get Invited to Their Customers’ Weddings
This online outdoor gear and clothing company blends service and sales to craft a customer experiences that wows. VP of Sales and Customer Service Chris Purkey walks us through how startups can learn from Backcountry's approach to beat the scale of more established competitors with authentic, white
Your Users Deserve Better — An Inside Look at Remind’s Customer Obsession
Remind's classroom communication app is used in more than half of all US public schools. It's because its co-founder Brett Kopf and team are unabashedly obsessed with their users. Here's how they build remarkable relationships with customers.
