All of our Customer acquisition articles

Here's What a Real Growth Strategy Looks Like — Road Tested by Facebook and Remind

Here's What a Real Growth Strategy Looks Like — Road Tested by Facebook and Remind

Meenal Balar cut her teeth at Facebook taking growth to a global level. Now she's using this plan to do the same thing at Remind.
What Startups Can Learn from Watsi’s Wildly Successful Email Campaign

What Startups Can Learn from Watsi’s Wildly Successful Email Campaign

Watsi became the first nonprofit backed by Y Combinator in 2013 and is still breaking new ground with brilliant marketing campaigns. Here's what startups can learn from their winning streak.
Designing Your Sales Stack so that Customers Come to You

Designing Your Sales Stack so that Customers Come to You

Two proven sales experts on how to build a process and team from the ground up to consistently boost revenue month over month.
Leslie’s Law: When Small Meets Large, Small (Almost) Always Wins

Leslie’s Law: When Small Meets Large, Small (Almost) Always Wins

Longtime entrepreneur and investor Mark Leslie on the inevitable truth that when small companies meet big ones, small usually wins out. Here's why.
90% of Feedback is Crap: How to Find the Next Big Startup Idea

90% of Feedback is Crap: How to Find the Next Big Startup Idea

Flatiron Health Co-founder Nat Turner on the process he uses to distill, pitch and iterate on new ideas.
From Zero to 10,000 Clients in Two Years Using Channel Partners

From Zero to 10,000 Clients in Two Years Using Channel Partners

Alex Rampell, CEO of TrialPay, shares how startups can land vital channel partnerships that open up doors to many more customers.
Don't Leave Money on the Table with This Crash Course in Pricing

Don't Leave Money on the Table with This Crash Course in Pricing

Alex Rampell, CEO of TrialPay, explains how startups can be strategic about pricing their products so they don't lose out.
How Lumosity Spiked Active Users 10% with Complexity, Not Simplicity

How Lumosity Spiked Active Users 10% with Complexity, Not Simplicity

It's not always true that simplicity makes the best product. Sometimes making things less simple will get you the users you truly want.
Product Hunt is Everywhere — This is How It Got There

Product Hunt is Everywhere — This is How It Got There

Two years ago, Product Hunt didn't exist. Now it's the toast of the town. In this exclusive article, Found Ryan Hoover tracks its ascent.