All of our Airbnb articles

The Secret to Running Effective Growth Sprints — Follow This Process to Learn Faster

"With every growth experiment, you're not just trying to optimize your return on ad spend, lower your CPA, or bag a few new logos ahead of the next fundraise. You're fundamentally learning and making progress toward a simple question: How are we going to grow this business?"

A Founder’s Framework for Understanding Performance vs. Brand Marketing for Your Startup

Startup marketing experts Sarah Emmott and Holly Chen share a multi-step process for how to craft a brand and performance marketing strategy, including how to set goals, allocate the right budget, and measure success.

“Sweat the Details” and Other Commandments for Mapping Out a Career in Product

Veteran product leader Jiaona Zhang walks us through the biggest lessons from her entire career in product at Dropbox, Airbnb, WeWork and now Webflow, from breaking into the function as a first-time PM to tactical tips for navigating transitions into more senior roles.

The Secret to a Great Planning Process — Lessons from Airbnb and Eventbrite

Poor planning can spell disaster for companies and sow distrust among teams. Drawing from their careers at Eventbrite and Airbnb, Lenny Rachitsky and Nels Gilbreth break down their "W Framework" to help startup leaders develop plans, earn alignment and execute effective planning cycles every time.

The Power of Performance Reviews: Use This System to Become a Better Manager

Performance reviews are key to accelerating your report's career. A former Airbnb Product Lead shares the conversation template that he's used to build high-performing teams and motivate growth all year long.

The Secrets to Designing a Curiosity-Driven Career

Zainab Ghadiyali's extraordinary career has taken her from nonprofit work in Peru to life as Product Lead at Airbnb. With tactical advice on building transferable skills and beating impostor syndrome, she shows entrepreneurs how to embrace the unconventional path and forge a career fueled by curiosi

‘Pitch the Immeasurable’ and Other Leadership Tips

It's not easy making the transition from manager to executive. One Medical VP Marketing Vanessa Hope Schneider shares the lessons she leans on from her marketing, PR and publishing days that have helped her become a better leader.

The Power of the Elastic Product Team — Airbnb’s First PM on How to Build Your Own

Over the last 5 years, Jonathan Golden has watched Airbnb explode in size and productivity. Here's what that journey looked like on the product team that powered it.

Defining Product Design: A Dispatch from Airbnb's Design Chief

Airbnb VP of Design Alex Schleifer shares how design can become a more intentional, integrated discipline — and why it must be in order to better build products.