Must-reads The 30 Best Pieces of Company Building Advice We Heard in 2025 A roundup of the standout startup wisdom we collected last year.
Product The Merger Playbook: Crossbeam’s CEO Breaks Down Every Detail of the Deal That Worked A founder's firsthand account of how he merged with a competitor to materially change the trajectory of his company.
Starting Up What’s in a Name? A Lot, Actually. Here’s How to Pick the Right One For Your Company A playbook for picking a name that actually fits your company (and all the logistics that come with naming you may not be thinking about).
Management The Other PMF: Wes Kao’s Framework for Founders Who Want to Communicate — and Lead — Better Tactical advice for founders on mastering “personality-message fit": leaning into your natural communication style.
Product Sentry's Path to Product-Market Fit — A High School Dropout Turned an Open-Source Project into a $3B Company From Burger King shifts to a billion-dollar business, Sentry co-founder and CPO David Cramer shares his lessons for early stage founders.
Product When Should You Stop Clinging to Product and Hire Your First PM? Advice From a Founder and CPO Saumil Mehta outlines a framework for early-stage founders on timing the first product manager hire.
Product Mercury’s Path to Product-Market Fit — Do the Hard Part First Serial founder Immad Akhund shares what he's learned about finding product-market fit from his fourth act, Mercury.
Starting Up What Early Stage Founders Should Know About Comp: The Rules To Break (And A Few You Should Actually Follow) There’s no shortage of advice on how to structure compensation. Here’s how to know which of it applies to you — with insights from Clay, Google and Instacart.
People & Culture Renew Your Co-Founder Vows — and Other Tactics for Strengthening the Most Important Relationship in Your Startup Executive coach and interpersonal dynamics expert Rachel Lockett shares five practices to strengthen the most important relationship in your startup.
Starting Up Go Deep to Build Fast: A Research Thinking Toolkit to Speed Up the Discovery Phase UX research expert Jeanette Mellinger shares a toolkit for deeper discovery of your customers, your team and yourself.
Product The Hard Way Pays Off: Inside Sierra’s Design Partner Strategy Instead of chasing low-friction pilots, Sierra asked design partners to pay, commit time and co-build — converting 100% of these partners into customers.
Starting Up Is Your Startup Idea Any Good? Borrow These Validation Tactics from the Founders of Linear, Mercury and More Founders share the unconventional ways they found conviction in their startup ideas.
